Colors UK to shift ‘Bigg Boss 17’ to 21:00 slot after disappointing start
Just a month after its launch, Colors UK has decided to shift its flagship reality show ‘Bigg Boss 17’ to the 21:00 slot, starting from this weekend.
The show, which currently runs at 20:30, has failed to generate the kind of numbers it has in previous seasons. From Friday 15th December, ‘Bigg Boss 17’ will air daily at 21:00.
This year, the start of ‘Bigg Boss 17’ was delayed in the UK due to rights restrictions during the airing of British version ‘Big Brother’, which returned to UK television screens after five years. Colors UK started broadcasting the current season as per telecast in India, resulting in UK viewers missing out on a month’s worth of action. However, the channel is airing episodes from the start of ‘Bigg Boss 17’ during its daytime schedule.
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It remains to be seen if the new timeslot lifts ratings of ‘Bigg Boss 17’.
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